Power to the Marketer - Emarsys
On June 13, we organized the incredibly fun and inspiring event "Power to the Marketer" for Emarsys, a leading provider of marketing software that enables true one-to-one interactions between marketers and consumers. They do this more often at events around the world, and now for the first time in the Netherlands. We were privileged to host this honor at the beautiful Studio Anneloes, one of Emarsys' partners.
The "Power to the Marketer" event aimed to inspire marketers. Emarsys also wanted to network and discuss new developments within the marketing world with current and new relations. We did this through a varied program full of inspiration and knowledge. We started with an introduction from Emarsys welcoming all guests on the beautiful sunny day. Charllote O'Halloran from Emarsys was followed by Leonie Lammers with a small introduction about Studio Anneloes, and how they use the products of Emarsys. This explanation was further expanded by Sanne Rakenberg who gave a presentation on the costumer journey at Studio Anneloes. The guests were thus inspired with a real case study about the services of Emarsys.
Then it was time for a panel discussion with marketers from New Balance, Studio Anneloes and Paula's Choice led by Paul Aguele of Emarsys. After the break with healthy drinks and snacks, guests were still inspired with a short and powerful keynote. After which it was time for the roundtable discussions where the new insights were discussed and questions were asked. The day ended with a delicious drink.
For this assignment we were again able to use our full service from production to content. For the marketers, we were really able to create a first experience and introduction to Emarsys.